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by Jon Hughes : Transform Your Supply Chain: Releasing Value in Business (Smart Strategy)

ISBN : #1861520549 | Date : 1998-03-26

Description :

PDF-61542 | Transform Your Supply Chain comprehensively covers the field of strategic supply chain management. It takes a direct but challenging approach to the subject and uses international case studies to bring it to life. It enables the reader to: understand the different types of supply chain and trading relationships; plan a business development strategy for boosting profitability across the supply chai… Transform Your Supply Chain: Releasing Value in Business (Smart Strategy)


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: Integration and Innovation Orient to E-Society Volume 2: Seventh IFIP International Conference on e-Business, e-Services, and e-Society (I3E2007), … in Information and Communication Technology)

ISBN : #0387754938 | Date : 2007-10-12

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PDF-b2598 | The IFIP series publishes state-of-the-art results in the sciences and technologies of information and communication Proceedings and post-proceedings of referred international conferences in computer science and interdisciplinary fields are featured. These results often precede journal publication and represent the most current research. The principal aim of the IFIP series is to encourage educati… Integration and Innovation Orient to E-Society Volume 2: Seventh IFIP International Conference on e-Business, e-Services, and e-Society (I3E2007), … in Information and Communication Technology)


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by Carolina Rogoll : Star Brands: A Brand Manager’s Guide to Build, Manage & Market Brands

ISBN : #1621534634 | Date : 2015-06-02

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Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing: Proceedings of the 2013 World Marketing Congress (Developments in … of the Academy of Marketing Science) PDF




: Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing: Proceedings of the 2013 World Marketing Congress (Developments in … of the Academy of Marketing Science)

ISBN : #3319241826 | Date : 2017-09-06

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Vertrieb SystemgBCtergeschA4ft Gestaltungsparameter Vertriebskonzeption Innovationsmanagement PDF 245afb7ac

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by René Helm : Vertrieb im Systemgütergeschäft: Gestaltungsparameter für eine Vertriebskonzeption (Marketing und Innovationsmanagement) (German Edition)

ISBN : #3824480360 | Date : 2004-05-27

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PDF-919f6 | René Helm beschreibt die vertrieblichen Aufgaben und Anforderungen, die Vertriebsorganisation, den Vertriebsprozess sowie die Vertriebswege im Systemgütergeschäft und erarbeitet theoretisch fundiert Gestaltungsparameter für eine Vertriebskonzeption im Systemgütergeschäft, die als Grundlage zur Vertriebsoptimierung dienen können und damit die Überlebenschancen von Systemanbietern am Markt e… Vertrieb im Systemgütergeschäft: Gestaltungsparameter für eine Vertriebskonzeption (Marketing und Innovationsmanagement) (German Edition)


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Smart Organization Creating Through Strategic PDF 5ca8d8ba9

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by David Matheson : The Smart Organization: Creating Value Through Strategic R&D

ISBN : #087584765X | Date : 1997-10-01

Description :

PDF-a8d5a | This text aims to help managers improve their research and development management and decision-making. It discusses best practices, as well as nine principles of smart R&D, and includes a section on testing how good an organization’s R&D is…. The Smart Organization: Creating Value Through Strategic R&D


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: Advances in Computer Science – ASIAN 2005. Data Management on the Web: 10th Asian Computing Science Conference, Kunming, China, December 7-9, 2005, Proceedings (Lecture Notes in Computer Science)

ISBN : #3540307672 | Date : 2006-01-09

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PDF-ad523 | The series of annual Asian Computing Science Conferences (ASIAN) was ini- ated in 1995 by AIT, INRIA and UNU/IIST to provide a forum for researchers in computer science from the Asian region and to promote interaction with – searchers from other regions. The ?rst nine conferences were held respectively in Bangkok, Singapore, Katmandu, Manila, Phuket, Penang, Hanoi, Mumb… Advances in Computer Science – ASIAN 2005. Data Management on the Web: 10th Asian Computing Science Conference, Kunming, China, December 7-9, 2005, Proceedings (Lecture Notes in Computer Science)


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International Brand Management of Chinese Companies: Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US … European Markets (Contributions to Economics) PDF




by Sandra Bell : International Brand Management of Chinese Companies: Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US … European Markets (Contributions to Economics)

ISBN : #3790825492 | Date : 2010-12-08

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PDF-a80c9 | China is certainly doing its best to keep the world mesmerized by its e- nomic achievements. The Chinese economic growth story that begun 30 years ago has in terms of dynamics and duration long since surpassed all those “economic miracles” which have brought Germany, Japan, and the South East Asian Tigers into the top–league of the industrialized world. The rapid expansion of the Chinese eco… International Brand Management of Chinese Companies: Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US … European Markets (Contributions to Economics)


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by Susan P. Douglas : Global Marketing Strategy (McGraw-Hill Series in Marketing)

ISBN : #0070134472 | Date : 1994-12-01

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PDF-fa773 | Intended for those taking an advanced course in international marketing, this book deals with issues facing today’s global marketing managers. It aims to provide readers with the competitive orientation and strategies necessary for initial market entry, market expansion and global rationalization. The text is supported by numerous real-company examples, as well as six in-depth cases that consider … Global Marketing Strategy (McGraw-Hill Series in Marketing)


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ISBN : #3319369563 | Date : 2016-11-04

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PDF-8ba2c | This volume includes the full proceedings from the 2009 World Marketing Congress held in Oslo, Norway with the theme Marketing in Transition: Scarcity, Globalism, & Sustainability. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy and consume… Marketing in Transition: Scarcity, Globalism, & Sustainability: Proceedings of the 2009 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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by Jean-Pierre Jeannet : From Coal to Biotech: The Transformation of DSM with Business School Support

ISBN : #3662462982 | Date : 2015-04-16

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PDF-3b521 | This management book documents the remarkable transformation of DSM, first from a coal mining company to a commodity chemicals producer and then in the last two decades to the life sciences & materials sciences company it is today, with its strong focus on biotechnology. The book gives an inside view on the ‘strategic learning cycles’ that have driven this evolutionary transformation. It also … From Coal to Biotech: The Transformation of DSM with Business School Support


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by Jed Alpert : The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with Everyone

ISBN : #0071788182 | Date : 2012-04-05

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PDF-d74b0 | One-to-One is transforming our world―here’ s how you can join the Revolution What would your organization do with a technology that lets you crowdsource instantly and effortlessly and reach people who WANT to hear from you wherever they happen to be? Such a tool already exists and it’s in billions of mobile devices worldwide: SMS, or text messaging. However, there’s more to messaging than … The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with Everyone


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The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with Everyone by by Jed Alpert

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McGraw Hill 36 Hour Product Development Courses PDF Db453d326

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The McGraw-Hill 36-Hour Course Product Development (McGraw-Hill 36-Hour Courses) PDF




by Andrea Belz PhD : The McGraw-Hill 36-Hour Course Product Development (McGraw-Hill 36-Hour Courses)

ISBN : #0071743871 | Date : 2010-12-22

Description :

PDF-76260 | Learn the Secrets Behind World-Class Product Development In a world overloaded with new products and services, making a single offering stand out is a Herculean task. Or is it? Market leaders are developing innovative processes that all but guarantee the success of their new products–and now their secrets are available to you. The McGraw-Hill 36-Hour Course: Product Development gives you the cr… The McGraw-Hill 36-Hour Course Product Development (McGraw-Hill 36-Hour Courses)


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[Pub.93fCz] The McGraw-Hill 36-Hour Course Product Development (McGraw-Hill 36-Hour Courses) PDF | by Andrea Belz PhD


The McGraw-Hill 36-Hour Course Product Development (McGraw-Hill 36-Hour Courses) by by Andrea Belz PhD

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Value Chain Marketing Innovation Contributions PDF 0ef9c0f04

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Value Chain Marketing: A Marketing Strategy to Overcome Immediate Customer Innovation Resistance (Contributions to Management Science) PDF




by Stephanie Hintze : Value Chain Marketing: A Marketing Strategy to Overcome Immediate Customer Innovation Resistance (Contributions to Management Science)

ISBN : #3319113755 | Date : 2014-12-27

Description :

PDF-720ff | ​Value Chain Marketing (VCM) is a promising strategy to overcome immediate customers’ innovation resistance. By pursuing VCM, material suppliers enlarge their target group beyond their immediate customers and address their downstream customers as well. Treading on relatively unexplored grounds, this book explores the relevance of VCM and comprehends its process; identifies the critical facto… Value Chain Marketing: A Marketing Strategy to Overcome Immediate Customer Innovation Resistance (Contributions to Management Science)


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[Pub.29qdf] Value Chain Marketing: A Marketing Strategy to Overcome Immediate Customer Innovation Resistance (Contributions to Management Science) PDF | by Stephanie Hintze


Value Chain Marketing: A Marketing Strategy to Overcome Immediate Customer Innovation Resistance (Contributions to Management Science) by by Stephanie Hintze

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Product Creation Enterprise Engineering Commerce PDF 4717b1a5b

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Product Creation: The Heart of the Enterprise from Engineering to E-Commerce PDF




by Philip H. Francis : Product Creation: The Heart of the Enterprise from Engineering to E-Commerce

ISBN : #0684862301 | Date : 2000-01-15

Description :

PDF-72e32 | This is a guide, for managers and company executives, that provides information about achieving business excellence through product development. The book goes beyond the design and production techniques to address the entire development process from manufacturing strategy and IT systems to intellectual property and the management of research and development technology…. Product Creation: The Heart of the Enterprise from Engineering to E-Commerce


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[Pub.66QYf] Product Creation: The Heart of the Enterprise from Engineering to E-Commerce PDF | by Philip H. Francis


Product Creation: The Heart of the Enterprise from Engineering to E-Commerce by by Philip H. Francis

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